After hours
Enquiries that wait until Monday.
Buyers browse in the evening and on weekends. If nobody replies until the next business day, they may have moved on to another listing.
For Adelaide real estate agencies
Reply fast.Follow up.
Workflows that reply to enquiries straight away, book viewings and appraisals, and keep vendors posted. So your team can spend its time selling.
What we set up
Instant repliesAppraisals bookedFollow-upsVendor updates
An enquiry left until Monday, an open-home visitor nobody rang back, a vendor wondering what’s happening. We set up the replies and follow-ups that keep each of them moving.
Where leads go quietWhere good leads
Where good leads
go quiet.
It’s rarely about how well you sell. It’s what happens while you’re busy selling: at an open, at an appraisal, or simply after hours.
Open homes
Visitors nobody rings back.
After a busy open there’s a list of names and no time to call them all. A thank-you the same day keeps the interested ones talking.
Vendors
Sellers left wondering.
Vendors want to know what’s happening between inspections. Regular, plain updates show them the work you’re putting in.
What it looks like
A seller asks.
A seller asks.
You’re booked in.
A homeowner asks about selling early on a Sunday. They hear back from your agency straight away, answer two quick questions about the property and their timing, and choose a time for an appraisal. You get a short summary before you knock on the door.
- Replies straight away, weekends included
- Asks about the home and their timing
- Offers times that suit your diary
- Sends you a summary before you go
Example enquiry
CL
Calder Lane PropertyText message
New appraisal request
Hi Tom, it’s Calder Lane Property. Thanks for getting in touch about selling. Is it a house or a unit, and when are you hoping to sell?
House, three bedrooms. Probably early next year, just want to know where we stand.
Thanks Tom. Sam can come by for an appraisal on Tuesday at 4pm or Wednesday at 10am. Which suits you better?
Tuesday at 4 works.
Booked with Sam: Tuesday 4pm
How it worksBuilt around
Built around
your agency.
We fit it around the way your team already works. You approve every message before it goes live.
We map how
enquiries arrive.
Portals, your website, open homes and calls: where enquiries come from, who answers them, and where they stall.
We write it in
your voice.
Replies, questions and follow-ups for buyers and vendors, approved by you and tested before anything goes live.
It runs in
the background.
Your team sees each conversation and booking as it happens, with a short monthly summary of what went out.
What we can set up
From first enquiry
From first enquiry
to settlement.
Start with instant replies and add the rest when it suits. Every piece is written for your agency, not copied from a template.
- 01
Instant enquiry replies
A reply in your agency’s name to portal and website enquiries, day or night, with inspection times and the next step.
- 02
Qualifying questions
Two or three questions you choose, like finance, timing or whether they have a place to sell, so you know who to call first.
- 03
Viewings and appraisals
Viewings, calls and appraisals booked at times that suit your team’s diaries, with a reminder before each one.
- 04
Open-home follow-ups
A same-day thank-you to registered visitors, asking what they thought and whether they’d like more information.
- 05
Vendor updates
Regular updates for sellers on enquiries, inspections and buyer feedback, ready for you to check before they go.
- 06
Review requests
A short thank-you after settlement, with a link to leave a review.
Questions
What agencies
What agencies
ask us.
Will it work with our CRM?
In many cases, yes, and with the portals too. Portal enquiries usually reach an agency by email or through its CRM, and we can often work from either. We check what’s possible with your systems on the first call, before anything is built.
Will the messages sound like us?
They should. We write every message with you, in your agency’s voice, and you approve it before it goes live. Questions that need judgement, like price, offers or the contract, go to your team.
Can it look after vendors too?
Yes. Buyer replies, open-home follow-ups and vendor updates are separate workflows, each written for the person receiving it.
What happens when someone wants to talk to a person?
We set it up so they’re passed to the right agent with the conversation so far. Anyone on your team can step in at any point, and the automatic messages step back when they do.
Are automated messages legal?
Yes, when they’re done properly. Messages go to people who contacted you or are your clients, identify your agency, and anything promotional includes an easy opt-out, in line with Australia’s Spam Act. We set that up with you.
What does it cost?
It depends on the size of your agency and what you’d like set up. After the demo you’ll get a clear quote before anything starts.
Free demo
Let’s look at
Let’s look at
your enquiries.
Tell us a little about your agency. Troy will be in touch to arrange a short demo and talk through how enquiries reach you now. Free, with no obligation.
- What you’ll see
- Replies, questions, bookings and follow-ups, shown on an example agency like yours.
- What we’ll cover
- Where your enquiries come from, how they’re answered now, and what you’d want handled first.
- Who’s behind it
- Troy Watson, founder of Lumen, an independent studio in Adelaide.
Request received
Thanks, we’ll
Thanks, we’ll
be in touch.
Troy will be in touch to arrange your demo, usually within one business day. Need us sooner? Call 0421 276 482.
Meet the studio